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How to work with today’s challenging labor market

December 2, 2022

The current labor market is challenging for employers, and the competition for skilled employees is fierce. One of the best ways to attract and retain those employees is by offering them benefits beyond salary.

One such benefit that has become increasingly popular is health insurance. In fact, according to a survey by the Society for Human Resource Management (SHRM), 56% of U.S. adults with employer-sponsored health benefits said that whether or not they like their health coverage is a key factor in deciding to stay at their current job.

Health insurance matters

Health insurance benefits are essential to any employee’s compensation package because they provide peace of mind and financial security. They protect against significant medical expenses like hospitalization and surgery, which can be financially devastating if uninsured or underinsured. Health insurance also allows workers to focus on their jobs instead of worrying about how they’ll pay for treatment if they get sick or injured at work.

Companies must keep up with trends like these, so they’re always offering competitive compensation packages that meet their workers’ needs while also helping them attract new talent into their organization through innovative offerings like health insurance benefits.

By not offering health insurance or an attractive health insurance option, you’re missing out on a large portion of your potential talent pool—and possibly losing employees to competitors who do provide this benefit.

BIAW Health Trust is here to help

Employee benefits can be a tricky space to navigate, and we are here to help! As a member of BIAW, you get access to the BIAW Health Insurance Program, which means savings on your monthly premium, a selection of over 30 custom medical, dental and vision plans, and unbeatable service from an exclusive administrative team.

For more information on the BIAW Health Insurance Program or to receive a free, no-obligation quote, visit us at

*Original article was written by Brittany Lockwood, Marketing Specialist, Capital Benefit Group, and featured in the Nov./Dec. issue of Building Insight magazine.


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